Herbalife has been going about the task of highlighting the nutrition aspects of their products and how they not only help customers lose weight but contribute to an overall, healthy active life. I developed a Global Editorial Style and Content Guide that is now in use in all worldwide divisions.
My work is now focused on content strategy and creation, brand strategy and voice that has been implemented globally.
Social for World Cup
Make it Happen Infographic (Click to Enlarge)
